homefriday’s launch coincides with an energised marketing push across various mediums. We plan to continue existing campaigns and expand our efforts to get your profile in front of the right people. This includes:
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Daily and local community newspapers throughout metropolitan Australian centres.
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Specialist trade publications. As your category grows, we will look for opportunities in your sector.
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Public relations campaigns to generate editorial and promotional opportunities .
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Online strategies, including paid keywords with market leaders Google, Yahoo and MSN.
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Exploring radio and television strategies.
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If it works, we want to be all over it.